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Multi Vitamin All in One Serum
Rated 4.8 out of 5 stars
23 Reviews

Hydrating Serum

30 g
4-6 Weeks
Uneven Skin Tone Blemishes Ageing Skin

Elevate your skincare routine with our multi vitamin all-in-one Hydrating Serum, expertly formulated to provide comprehensive benefits with a potent mix of vitamins A, B, C, and E. This serum is your powerhouse all in one solution for achieving youthful, healthier and radiant skin. Our formulation aids in cell renewal, lifting, firming and toning, reduces the appearance of fine lines, supports barrier function and is ultra hydrating. 

Key Benefits
Comprehensive All In One Serum: A complete formula that targets multiple signs of ageing, enhances hydration, improves skin firmness, helps blemish prone skin and brightens skin tone.

Advanced Hydration: Features dual-weight Hyaluronic Acid for deep moisture retention and surface hydration, ensuring plump and supple skin, creating the perfect base for your makeup to achieve a glowy youthful complexion.

Fine Lines and Wrinkles Reduction: Bakuchiol, effectively diminishes signs of ageing without irritation. A pregnancy and sensitive skin safe alternative to Retinol.

Brightening and Evens Skin Tone: Vitamin C (Ascorbyl Tetraisopalmitate) brightens the skin, enhances collagen production, and evens out skin tone.

Barrier Strengthening: Enriched with Niacinamide and Vitamin E to fortify the skin’s natural barrier, improve texture, and protect against environmental damage.

Antioxidant Protection: A blend of powerful antioxidants including Vitamin E and Coenzyme Q10 shields skin from oxidative stress, enhancing overall skin health.
Key Ingredients
Bakuchiol, Ascorbyl Tetraisopalmitate Nikkol VC IP™ (Vitamin C), PrimalHyal 50™ & CristalHyal™ (Hyaluronic Acid Blend), Niacinamide (Vitamin B3), SKINectura™ (Kangaroo Paw Flower Extract), Arnica Montana Flower Extract, Centella Asiatica (Gotu Kola) Extract, Hippophae Rhamnoides (Seabuckthorn) Seed Oil, Organic Superox C AF™ (Australian Kakadu Plum)

The Essentials

Why Choose

All-In-One Solution: Packed with Vitamins A, B, C, and E, this serum addresses various skin concerns, simplifying your skincare routine.

Rapid Absorption: Formulated for fast penetration and absorption, leaving no residue, perfect for layering under makeup or moisturiser.

Scientifically Developed: Each active ingredient is clinically proven to be effective, ensuring that you receive genuine long lasting benefits with consistent use.

Pregnancy Safe Skincare: Formulated with Bakuchiol, a natural alternative to Retinol, this serum is safe for use in pregnancy and breastfeeding.

Our Best Selling Product: Loved by thousands of Australian women who can’t live without this serum to support their skin health.

Application & Routine

Apply 3-4 drops to clean, damp skin. Gently press into the skin for full absorption. Follow with our Nourishing Moisturiser to lock in the benefits.

Use morning and evening.

Day vs Night

Dry/Dehydrated Skin: Use for your morning and night routines

Combination/Oily: Use morning OR night

Keiras Tip

My all in 1 anti ageing cocktail of high performing active vitamins.  I love to pay close attention to my neck and face when applying my serum, the whole area is super important. 

Patch Testing

When introducing any new skincare product to your routine we recommend easing into it and starting with a patch test. This means trialing the new product in a small, discreet area of skin either behind your ear or neck/elbow.

To patch test correctly you should wait for 24 hours and observe for any signs of redness or irritation. Our products are batch tested regularly and have been tested on sensitive skin types. If you do happen to experience a reaction, please cease use and contact us at

Clinically Proven Results

Third Party Trial Team conducted by BeautyHeaven


Noticed Improvement
90% found their skin appeared more hydrated and/or nourished after using the Hydrating Sleep Mask.


Noticed Improvement
90% noticed an improvement in the overall appearance or radiance of their skin from using the Habitual Beauty range.


Would Recommend
95% would recommend the Habitual Beauty products to friends and family.

Habitual Beauty in Action

Ingredient Highlights

Our proprietary blend of bioavailable, bioactive and clinically proven ingredients have been carefully selected to enhance total wellbeing, radiance and optimal nutrition from within.

Nikkol VC IP (Ascorbyl Tetraisopalmitate - Vitamin C)
An oil soluble form of Vitamin C, allowing for a quicker penetration to your skin. This form of vitamin c helps to prevent cellular ageing by inhibiting the cross linking of collagen, oxidation of proteins and lipid peroxidation.
SKINectura (Australian Kangaroo Paw Flower Extract)
The Anigozanthos Flavidus (Kangaroo Paw) Flower extract is rich in essential fatty acids which are the foundation for healthy cell growth. It is also high in linoleic acid and ferulic acid – linoleic acid helps to lock in moisture to skin and strengthen the skin's barrier while ferulic acid is renowned for its anti-ageing properties. 
CristalHyal (Hyaluronic Acid)
The sodium hyaluronate used in our Habitual Beauty formulations is a high molecular weight hyaluronic acid with a very high purity, allowing a high water retention ability.
Arnica Montana Flower
Arnica Montana Flower Extract is used for its astringent, antiseptic and anti-inflammatory properties. Arnica stimulates circulation, speeding up skin healing and easing the pain of inflammation.
Centella Asiatica Extract (Gotu Kola)
Centella Asiatica (also known as Gotu Kola, Tiger Grass or Asiatic Pennywort) is known as a ultra hydrating, potent antioxidant. Studies have also shown that Centella Asiatica can help rejuvenate the skin's protective barrier.  A member of the parsley family, it is renowned for its nortropic adaptogenic properties and has been used for centuries.
Hippophae Rhamnoides Seed Oil (Seabuckthorn)
Packed full of vitamins, omega 3, 6 and 9 and rich in antioxidants, Seabuckthorn) Seed Oil can help boost skin hydration and elasticity.  Seabuckthorn seed oil also helps to repair oxidative damage and has incredible anti-ageing properties.
Customer Reviews

Hydrating Serum.

Rated 4.8 out of 5 stars
Based on 23 reviews
Total 5 star reviews: 19 Total 4 star reviews: 4 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
23 reviews
  • NR
    Nadean R.
    12 seconds ago
    Rated 5 out of 5 stars
    LOVE this serum

    My friends use this brand and so I wanted to try this to see if it helped my skin as I've never really had great skin. I used the whole set from facial oil, moisturiser, night moisturiser and the chocolate collagen and within a week I had a compliment which I thought was a coincidence. But after using it for over a month now I can definitely say these products have made a huge difference to my skin!! Love the entire range, skin looks hydrated, shinier and less defined wrinkles.

  • AC
    Angeline C.
    Verified Buyer
    5 months ago
    Rated 5 out of 5 stars
    5 Stars

    The best serum I have tried! I get spots on my forehead every now & again & this serum helped cleared them up. If I use it regularly the spots don't appear at all. Overall, my skin looks better with this serum being a part of my skincare routine.

  • EB
    Emma B.
    Verified Buyer
    6 months ago
    Rated 5 out of 5 stars
    5 Stars

    Another amazing product. Everything in the habitual beauty range is just perfect. It’s almost edible. Have not stopped recommending these products.

  • AW
    Alana W.
    1 year ago
    Rated 5 out of 5 stars
    5 Stars

    Ahh this has been such a saviour for postpartum eczema that appeared on my face. Feel so glowy and hydrated.

    Love every time!

  • K
    1 year ago
    Rated 5 out of 5 stars
    5 Stars

    A beautiful serum

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